Biking in an urban environment is like high society: seeing and being seen is the key to survival. ORTLIEB has woven a fine reflective yarn into the material of its Velocity High Visibility courier bag, which – it goes without saying – is waterproof. When struck by car headlights, the cyclist’s back shines like the North Star. Power-free yet electrifyingly brilliant.
Just under 400 cyclists die or are killed in road traffic every year in Germany. That’s been the average figure over recent years. The most common reason is not being seen. Well okay, given that there are 73.5 million cyclists in Germany (2017) cycling a total of just under 25 billion kilometers throughout the country (2015), this figure may sound within the realms of the manageable. However, we feel that it’s still way too high. Alongside a defensive riding style (<= yes, that does sound tedious, but it’s life-saving in close combat with cars and trucks), biker visibility is in fact the be-all and end-all in avoiding that premature end to it all.And precisely now, in these dark winter months, when you’re cycling to work, college and school in the dark and then home again beyond the hours of daylight, attracting attention to yourself optically is very much the order of the day.