Loose Riders stands for unlimited riding fun in the community, free from labels and the question of downhill, freeride or enduro. Behind the name is not only an apparel brand for mountain bikers but also an MTB club with a worldwide network. Team riders like Nico Vink embody the spirit of Loose Riders - fast, stylish and always a little loose.
The idea to create their own clothing collection emerged in 2013, reflecting the club’s lifestyle and offering an alternative to classic MTB brands. To this day, the club and the brand are run by the same people with the same philosophy. The collections draw inspiration from trail culture, streetwear and vintage style, bringing relaxed MTB apparel to the trail that is functional and loosely cut.
