EARLY RIDER grew out of the dissatisfaction of Andy Loveland, a farther who wanted to teach his son how to cycle, but could not find a suitable ride. So in 2006 he founded the EARLY RIDER brand, whose concept quickly inspired many parents: learning to cycle on light balance and children's bikes without training wheels. Cycling promotes self-confidence, courage, a sense of adventure and vitality - skills that children should develop as they grow up, since they help them to master life with all its challenges. EARLY RIDER bikes are designed with this in mind. High-quality, lightweight components enable children to effortlessly enter their own independent mobility, and in no time they can ride their bikes over the trails as if they were born with them.